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chobi
Apr 12, 2022
In Strategy Theory Discussion
Part of our value proposition online is that we have stores, and the products that Buy Email Database lend themselves to having an offline component do better online. For example, I want to go look at a television and see how it works or I want to lift up a notebook and see how heavy it is; those kinds of businesses we do better online. We don't do as well in businesses where you get a lot of Buy Email Database stickiness built in, Like Amazon does with the personalization and history to make their site betterBuy Email Database for you. We don't think stores are going to ever go away; however, we Buy Email Database do know that the direct base selling via the Internet is going to become a bigger slice of the mix going Buy Email Database forward. We are doing a lot to invest, not only by dot-com, but also looking at Buy Email Database alternative brands that we can launch online with a different value proposition which the Best Buy brand is known for. Adrian: Do you have much of an affiliate program? Barry: We do pretty Buy Email Database good business that way. We're spending a lot more time thinking of how to make our.
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